Full time
New York, NY / Remote USA
Ad Ops Manager, US
We are seeking an Ad Operations professional with strong analytical skills and a deep understanding of performance marketing. The ideal candidate will excel at executing, optimizing, and scaling performance-based advertising campaigns while tailoring strategies to best fit each client’s goals. This role requires a blend of ad tech expertise, data analytics, and operational efficiency to drive measurable outcomes. You will be hands-on in campaign execution, leveraging machine learning and predictive analytics to improve decision-making, maximize efficiency, and boost ROI.
Responsibilities
- Grow and scale client accounts through strategic planning, continuous optimization, and efficient resource allocation.
- Act as a strategic partner to Sales and Customer Success teams, providing actionable insights that drive performance and retention.
- Own end-to-end campaign management, from client onboarding to full campaign lifecycle execution, with a focus on maximizing results and customer value.
- Leverage data-driven insights, machine learning models, and automation to enhance campaign performance and operational efficiency.
- Conduct A/B testing and performance analysis to uncover growth opportunities and refine optimization strategies.
- Monitor and mitigate risks related to ad fraud, invalid traffic, and other performance-impacting factors.
- Collaborate with Product and Engineering teams, providing structured feedback and strategic input on new features, product improvements, and workflow enhancements.
Requirements
- 3+ years of experience in performance mobile advertising, programmatic, or ad tech
- Deep knowledge of ad platforms, RTB, MMPs and programmatic trading.
- Proven experience managing high-budget ad campaigns with a strong focus on ROAS and revenue growth.
- Strong problem-solving, analytical, and strategic thinking abilities.
Responsibilities
- Grow and scale client accounts through strategic planning, continuous optimization, and efficient resource allocation.
- Act as a strategic partner to Sales and Customer Success teams, providing actionable insights that drive performance and retention.
- Own end-to-end campaign management, from client onboarding to full campaign lifecycle execution, with a focus on maximizing results and customer value.
- Leverage data-driven insights, machine learning models, and automation to enhance campaign performance and operational efficiency.
- Conduct A/B testing and performance analysis to uncover growth opportunities and refine optimization strategies.
- Monitor and mitigate risks related to ad fraud, invalid traffic, and other performance-impacting factors.
- Collaborate with Product and Engineering teams, providing structured feedback and strategic input on new features, product improvements, and workflow enhancements.
Requirements
- 3+ years of experience in performance mobile advertising, programmatic, or ad tech
- Deep knowledge of ad platforms, RTB, MMPs and programmatic trading.
- Proven experience managing high-budget ad campaigns with a strong focus on ROAS and revenue growth.
- Strong problem-solving, analytical, and strategic thinking abilities.