Full time
San Francisco, CA/New York, NY/Remote
Director, Field Marketing & Events
Bidease is a fast-growing mobile ad tech company specializing in in-app programmatic advertising. Our Demand-Side Platform (DSP) empowers advertisers to efficiently reach their target audience across mobile devices. We work with top brands, agencies, and app developers to drive measurable growth. We are hiring a Director, Field Marketing & Events to lead our global strategy for conferences, field programs, and executive experiences. You will build and operate a global field marketing engine supporting sales across priority regions — focused on high-impact industry events, curated executive gatherings, and regional programs that translate real-world engagement into measurable revenue.
- Own Bidease's global field marketing and events strategy across North America, EMEA, and APAC.
- Build and manage the annual events calendar aligned with company growth priorities, identifying the most important events in the mobile app growth ecosystem.
- Determine where Bidease should sponsor, host, speak, or activate — across industry conferences, executive dinners, invite-only leadership experiences, regional roundtables, partner events, and customer programs.
- Align event strategy with sales priorities and target accounts, setting meeting and opportunity targets for each event.
- Track pipeline and revenue influence through CRM, ensuring field marketing drives measurable pipeline and opportunities.
- Build scalable systems for event production and logistics, including vendor and partner management, budget ownership, registration systems, speaker coordination, on-site operations, and post-event follow-up workflows.
- 7–10 years of experience leading global field marketing or events for B2B companies.
- Experience supporting enterprise sales organizations and executing global conference strategies.
- Background in mobile advertising, ad tech, or SaaS preferred
- Own Bidease's global field marketing and events strategy across North America, EMEA, and APAC.
- Build and manage the annual events calendar aligned with company growth priorities, identifying the most important events in the mobile app growth ecosystem.
- Determine where Bidease should sponsor, host, speak, or activate — across industry conferences, executive dinners, invite-only leadership experiences, regional roundtables, partner events, and customer programs.
- Align event strategy with sales priorities and target accounts, setting meeting and opportunity targets for each event.
- Track pipeline and revenue influence through CRM, ensuring field marketing drives measurable pipeline and opportunities.
- Build scalable systems for event production and logistics, including vendor and partner management, budget ownership, registration systems, speaker coordination, on-site operations, and post-event follow-up workflows.
- 7–10 years of experience leading global field marketing or events for B2B companies.
- Experience supporting enterprise sales organizations and executing global conference strategies.
- Background in mobile advertising, ad tech, or SaaS preferred